Earn trust by sharing who you are.
Create your brand personality.
Let's face it, starting a company these days is a piece of cake. Everyone is doing it. But doing business, gaining then sustaining customers, has never been harder. Success even looks different now. You must be seen as transparent, relatable and - clear! And if you don't earn the trust of those who support your brand, you'll lose. That's where Crate comes in.
Establishing your brand personality is the #1 asset you own. It's your vibe, your best friend. It's bringing a holistic, and whole-hearted, synchronicity to you team - then communicated out from there. Some of what this vibe includes is your logo/identity, what internal meetings look like, how office culture gets talked about at home and the content you share socially. Building a true brand consistency your whole team understands - and it starts with the value & authority you give it.
We want to help build your personality - so you, and others, can see that value. And real lasting customers or clients trust you.
Your story matters
It's time you started trusting your brand.
Your brand should reflect the story that led you to where you are today. We listen & learn all we can about your company - both at the summit view and in the guts of what you do.
We'll review with you all that we see, both internally and externally, through competitor landscapes (data-driven stuff!), heavy content analysis and developing a new tone & voice. Then we give your brand a refreshed purpose and the best ROI to scale.
Creative quality check
We lead well.
The depth we take to vet our creative partners is one of our most valuable qualities. We do this so, of course, you get the best of the best, but also to provide you the right team for your brand personality.
In this cut-throat industry creatives can often times have a "bad case of the mondays" a lot. So, if needed, we take initial steps to impact them first - by (re)building up confidence or providing mentorships - so they are ready to impact you. Keeping everyone in the lane they are best built for.
Some of Our Relationships
Giving your company a boost should be easy.
You are the SME. You know the capacity you want your business to be functioning at. You know the scale, the growth, the speed. And marketing the heck out of you should be fun.
We are creatives. Simply put, we create things and hold it high up on the list of marketing approaches. We don't create on a whim, but only after we know enough out of you to get going. What differentiates us from other places is the idea of relationship first, authority/experience second - and then the graceful dance between them. Without a thick relationship nothing promising will ever get done.
That's BS! Working with marketing firms is never easy.
Today, a lot of companies have attempted to either hire internal creatives, or contract them project by project. This is likely due to you or your team feeling second rate. Maybe you've said something to the effect: "They are not giving me the time I deserve." or "Whoa, look at this ridiculous bill." Or you just knew someone who knew someone. It seriously should not be difficult to work with a "creative" team. There is a missing ingredient our founder, Cliff Hilton, has learned over the years - you must earn trust and build a relationship that lasts before you market anyone.
Working with Crate results in us becoming true partners, and delivering a well-crafted, thoughtful creative brand & strategy for you; because trust starts when we stop & hear what you have to say. We give a rip.
HOW IT WORKS
Create bigger impact with your brand personality.
You have work to get done, sure. But do you know your vibe?
Your story matters and we want to hear it. Then we can determine goals and how to get things done. Meet with us or submit a project.
After meeting with you and your team, we study your project action plan then develop a creative strategy and personality.
We share best strategies and allocation of your budget. Together we activate the personality, and design work is executed.